My Bookshelf

Simon Middleton shows you how to create, manage and communicate your brand profoundly and effectively, in just 30 days, by following 30 clear exercises. How you work through the book is up to you, the result will be the same: an authentic, compelling, and highly distinctive brand that will attract and engage customers and fans.

If you’re planning to spruce-up your website to make it a more enjoyable experience for your visitors, this book by Steve Krug is a great place to start.

How to build a product or service into a world-class brand.
This book documents the 22 key principles of branding starting with “expansion” and “contraction” followed by “publicity” and “advertising.”

This book sets out a method for building a business that becomes a valuable asset. It focuses you on transforming your organisation into something scalable, digital, fun and capable of making an impact. It’s time to, stand out, scale up and build a business that has a life of its own.

Most Entrepreneurs struggle with inconsistent income, low productivity, and don’t have enough time in a day to get everything they want done. Peter shows you the fastest and most effective ways to maximize your income, get bigger things done in less time, and helps you create your ideal lifestyle.

In this book, the author tells you everything he learned from starting, growing, and selling CD Baby. All compressed into an entertaining and useful one-hour read.

“The best business book I’ve ever read” ~ Bill Gates
This business classic written by longtime New Yorker contributor John Brooks is an insightful and engaging look into corporate and financial life in America.

Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses.
By the end of this book, you will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver’s manual for modern business.

Do you want to leave your 9-5? Do you want to be your own boss? Are you an entrepreneur?
Dear Entrepreneur is an unmissable collection of candid and inspiring letters from business founders who have been there and done it or who are building successful businesses right now.

Entrepreneur Revolution is a master class in gaining an entrepreneurial mind-set, showing you how to change the way you think, the way you network, and the way you make a living. Successful entrepreneur Daniel Priestley will show you how to embrace the Entrepreneur Revolution and thrive in the new age.

Everybody needs an EVIL PLAN. Everybody needs that crazy, out-there idea that allows them to ACTUALLY start doing something they love, doing something that matters. Everybody needs an EVIL PLAN that gets them the hell out of the Rat Race, away from lousy bosses, away from boring, dead-end jobs that they hate. Life is short.

How to shift your company beyond being transactional to truly transform and even transcend business…forever. Evolved Enterprise is an illustrated journey for 21st century entrepreneurs ready to explore how greater purpose, joy and meaningful impact create fierce brand loyalty, marketplace leadership and deliver exceptional profits.

Need more appointments? Need more sales? Need more motivation? Need no-nonsense advice? Read this book.
Brad Burton takes us on a personal rollercoaster ride, from telling his employer to shove his job up his arse, £25,000 in debt and no income, to MD of a fast-growing national business.

This book provides essential information for anyone who wants to get out of the rat race to work as a free agent or start their own business. From the ins and outs of writing a business plan, to how to win customer loyalty, Geoff Burch in his usual provocative and anecdotal style gives the common sense advice you’ve been waiting for.

A common sense approach to growing a business.

“Making money is a knack, a knack that can be acquired. And if someone like me can become rich, then so can you – no matter what your present circumstances. Here is how I did it and what I learned along the way.” So writes Felix Dennis. He believes anyone of reasonable intelligence can become rich, given sufficient motivation and application.

Mark Cuban provides a catalogue of insider knowledge on what it takes to become a thriving entrepreneur. He tells his own rags-to-riches story of how he went from selling powdered milk and sleeping on friends’ couches to owning his own company and becoming a multi-billion dollar success story.

This book shares a story of successful start-ups, multi-million-pound rescues and family tragedy before focusing on the practical ‘how-to’ for you so you can take the steps needed to take your business from where it is now into multiples of profit.

Shattering the myth that you need money to make money, serial entrepreneur and millionaire Yanik Silver reveals the 11 X-Factors to turn your big idea into even bigger profits—without taking on debt, partnering with outside investors, or even writing a business plan.

This book features the original seven powerful methods that average people can use to make money on the Internet, and covers such topics as taking offline products online, niche marketing, successful Web-based business models, information marketing, affiliate programs, and more.

Why has Poke the Box become a cult classic?
Because it’s a book that dares readers to do something they’re afraid of. It could be what you need, too.
“A one-two punch! Half kick in the ass, half cheerleading encouragement.” ~ Steven Pressfield, The War of Art

Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors.
Self-made multimillionaire and bestselling author Masterson outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth.

Many self-employed individuals work in isolation without help, guidance or support on how to conquer the many fears, issues and challenges that self-employment can present. Fraser shares his journey in self-employment and the many challenges he embraced and conquered in the early days of working for himself.

Rework is the perfect playbook for anyone who’s ever dreamed of doing it on their own.
“If given a choice between investing in someone who has read REWORK or has an MBA, I’m investing in REWORK every time. A must read for every entrepreneur.” ~ Mark Cuban, co-founder HDNet, owner of the Dallas Mavericks

You no longer need to work nine-to-five in a big company to pay the mortgage, send your kids to school and afford that yearly holiday. You can quit the rat race and start up on your own – and you don’t need an MBA or a huge investment to do it.

“The 4-Hour Workweek is a new way of solving a very old problem: just how can we work to live and prevent our lives from being all about work? A world of infinite options awaits those who would read this book and be inspired by it!” ~ Michael E. Gerber

From generating ideas to gaining your first paying customers, The 7 Day Startup is the bootstrapper’s bible for launching your next product.

Gerber walks you through the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective: the guiding light of all businesses that succeed. Most importantly, he draws the vital, often overlooked distinction between working on your business and working in your business.

Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs – in companies of all sizes – a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

If you want to create the type of wealth that will change your life (I’m talking about $100,000+/per month here, not the typical guru swan song “make 10K a month” crap) you truly have to ditch the freaking 9-5, tear up the old plan, and get kicking on a new roadmap. I call it “Fastlane Entrepreneurship”. ~ M.J. DeMarco

The Millionaire Master Plan is a unique and fresh approach as to how you can not only get a sense of where you stand on the spectrum of personal wealth, but more importantly, how you can learn to ascend from your present state to a higher level.

The Millionaire Messenger reveals how everyday people can share their life’s lessons and advice with others and earn a fortune in the process. Author Brendon Burchard reveals a 10-step plan for making an impact and an income with what you know.

If you feel like a slave to your business rather than master of it, The Mindful Entrepreneur is for you.
Fusing proven, cutting-edge business strategy with powerful mindfulness practices, you’ll learn an immediately practical, holistic approach to achieving business success and personal fulfilment.

A framework for personal development, you’ll discover the tools, knowledge, and resources you need to reach your potential. Howes anchors each chapter with a specific lesson he culled from his greatness “professors” and his own experiences to teach you how to create a vision, develop hustle, and use dedication to reach your goals.

Why do we do what we do? Why do we exist? Learning to ask these questions can unlock the secret to inspirational business. Sinek explains what it truly takes to lead and inspire and how anyone can learn how to do it.

In Tycoon, Peter offers his personal insight into the qualities and skills he believes every successful entrepreneur possesses. His Ten Golden Rules provide key building blocks for turning your ideas into successful businesses.

As instructive as it is innovative, Unlabel will empower you to channel your creativity, find the courage to defy convention and summon the confidence to act and compete in any environment. It’s a bold and honest approach to building an authentic personal brand, and a roadmap for growing a start-up into a sustainable business.

This no-nonsense guide distills the most important lessons Sethi learned building his dorm room blog into an 8-figure-a-year company.
If you want to build a business that makes you an extra 5-figures a month, this book will show you how.

The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. It starts by learning to ask the questions that lead you to find value in unexpected places.

In Automatic Wealth, self–made millionaire Michael Masterson draws upon his own experience and that of experts in the fields of retirement, investing, and real estate to offer you a complete program on achieving financial independence.

The title of this book speaks for itself and is the promise Jim makes to the reader: Do This. Get Rich!. Follow Jim’s guidelines and you will succeed as an entrepreneur. Period! You won’t get rich doing exactly what Jim did, so there are no hard and fast rules. Rather, this book contains a compass and a very detailed map.

Mark Homer became a financially free multi-millionaire businessman investor by the time he was in his early 30’s. In this unique book, he shows you in his renowned analytical, detailed and controversially sceptical nature how you can realistically achieve the low-cost high life for the long term, in the shortest possible timeframe.

Rich Dad Poor Dad tells the story of Robert Kiyosaki and his two dads, his real father and the father of his best friend, his rich dad, and the ways in which both men shaped his thoughts about investing. You don’t need to earn a high income to be rich, find out the difference between working for money and having your money work for you.

The greatest investment advisor of the twentieth century, Benjamin Graham taught and inspired people worldwide. Graham’s philosophy of “value investing”, which shields investors from substantial error and teaches them to develop long-term strategies, has made this book the stock market bible ever since its publication in 1949.

The bestselling The Millionaire Next Door identifies seven common traits that show up again and again among those who have accumulated wealth. Most of the truly wealthy in America don’t live in Beverly Hills or on Park Avenue-they live next door.

This book provides very simple but sound financial advice. If you’re struggling with your finances and want to get them under control, it’s worth a read.

From an ice cream van to Dragons’ Den – the autobiography of self-made multi-millionaire Duncan Bannatyne.
At 30, Duncan had no money. He saw a story about someone who had made himself a millionaire and decided to do the same. Five years later, he had done it; at the time of publication, he was worth £168 million.

This book will change how you think about what drives you to succeed. Compelling evidence combined with inspiring stories and insights will unlock a powerful new mindset that will instantly boost your performance and open your eyes to what it really takes to excel.

This uplifting and humorous little book provides a unique insight into the world of advertising. It is a quirky compilation of quotes, facts, pictures, wit and wisdom – all packed into easy-to-digest, bite-sized spreads.

The number one Sunday Times bestseller – the witty and energetically written autobiography of Chris Evans.
The story of how one council estate lad made good, really very good and survived – just about – to tell the tale…

Sunday Times Celebrity Book of the Year 2010.
This continues Chris’s story right where he left off in his first book, It’s Not What You Think. He was rich and famous and now owned his own radio station and media company. What could possibly go wrong?

The number 1 international bestselling autobiography of entrepreneur Sir Richard Branson.
Losing My Virginity is one of my favourite autobiographies. It’s a fun account of how Richard started his first business and grew it into the multinational corporation we know today. Plus, all of the excitement in between…

In Screw It, Let’s Do It, Richard shares the secrets of his success and the invaluable lessons he has learned over the course of his remarkable career. He also looks to the future and shares his plans to take his business and ideas to the next level.

“A refreshingly honest reminder of what the path to business success really looks like … It’s an amazing tale” ~ Bill Gates
A great read, you will not be disappointed.

Steve Jobs: The Exclusive Biography is the definitive portrait of the greatest innovator of his generation.
Bestselling author Walter Isaacson provides an extraordinary account of Jobs’ professional and personal life.

This is one of my favourite fiction books.
The story follows Santiago, a young shepherd, on a journey to realise his “Personal Legend.” It’s a beautiful parable that has inspired people all over the world to live their dreams.

Being brilliant, successful, and happy isn’t about dramatic change; it’s about finding out what really works for you and doing more of it! The authors lay out six common-sense principles that will ensure you focus on what you’re good at and become super brilliant both at work and at home.

The Motivation Manifesto is a pulsing, articulate, ferocious call to claim our personal power. World-renowned high-performance trainer Brendon Burchard reveals that humankind’s main motive is the pursuit of greater Personal Freedom.