- Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets by Nassim Taleb
- Also a favourite of Evan Williams
- Freakonomics by Steven D. Levitt and Stephen J. Dubner
- Nixon Agonistes: The Crisis of the Self-Made Man by Garry Wills
- Personal: A Jack Reacher Novel by Lee Child
- Psychoanalysis: The Impossible Profession by Janet Malcolm
- Sources of Power: How People Make Decisions by Gary Klein
- Strangers to Ourselves: Discovering the Adaptive Unconscious by Timothy Wilson
- SuperFreakonomics: Global Cooling, Patriotic Prostitutes, and Why Suicide Bombers Should Buy Life Insurance by Steven D. Levitt
- Also a favourite of Bill Gates and Daymond John
- The Blind Side: Evolution of a Game by Michael Lewis
- The Innovator’s Dilemma by Clayton M. Christensen
- Also a favourite of Steve Jobs, Guy Kawasaki, Evan Williams, Max Levchin, Jeff Bezos and Mark Cuban
- The Opposable Mind by Roger Martin
- The Person and the Situation by Richard Nisbett and Lee Ross
- Traffic: Why We Drive The Way We Do by Tom Vanderbilt